What is the difference between self publishing and traditional publishing?

If a traditional publisher offers you a book deal, you will need to sign their publishing contract which allows them to take a high percentage of royalties from your book sales. Bookshops and book retailers (e.g. Amazon) will also take a percentage of royalties from these sales. If your traditional publisher agrees that your book is worth their investment, they will print many copies of your book and distribute them to bookshops. For this, they take large royalties from your book sales. However, print-on-demand self-publishing warehouses print whatever number of your book that has been ordered by an online-buyer/wholesaler/bookshop/distributor. This empowers you to sell your print book in thousands of shops worldwide with zero warehousing, be it soft paperback or hardcover book. Nowadays, many authors prefer to start with self-publishing before negotiating a contract with a traditional publisher. By starting as a self-publisher, an author can show proven book sales, which gives them more leverage in negotiations with a traditional publisher. If a traditional publisher rejects their book or negotiations fail, the author still has the option to continue as a self publisher with many of the same distribution channels used by traditional publishers.

50% more royalties when you self-publish!

For ebooks, self-published authors can earn around 75% royalties (instead of around 25% usually offered by traditional publishers for publishing ebooks). For print books, self-published authors can earn around 40% royalties (instead of around 8% usually offered by traditional publishers for publishing print books). With self-publishing, you are in control of the profits and you can see all your earnings online in real-time with sales data/reports for global distribution channels. You can update your books and adjust book pricing in tandem with your new campaigns/promotions - with no delays. Traditional publishers can only provide you with a royalty statement usually every 6 months. These are long complicated sales statements that might require an accountant to help you understand the statements. Therefore, self publishing makes it easier to manage and track your book sales.

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